May 9, 2013
By Charles Goldberg
AUBURN — Auburn receivers coach Dameyune Craig says the secret of his success on the recruiting trail is simple. Be yourself around recruits. Whatever the reason, the 247 Sports website took notice this week, moving him up in its rankings of recruiters.
"It's kind of funny, because sometimes I look at it and I say, 'Wow.' There's nothing scripted. It's me," he says. "I try to pour myself and my feelings into what I'm doing. That's who I am. I pull from a lot of
my experiences, and I know that I'm here because a lot of people who had helped me. I think of every kid the same way. I look at them and say, 'How can I help them achieve their goal?'
"Sometimes, it might not be Auburn. When I was at Florida State, Florida State may not have been the school for them. But you want to see these guys become successful, and you want to see everybody
achieve their dreams when they put the work in it."
How can Craig tell he's reached those high school players?
"I still have a relationship with a lot of kids I've recruited, even the ones that went to other schools. That's the type of relationship that I want with the kids," he says.
"You have to be very accessible in this profession at all times. I think that's the part that goes unnoticed."
Craig, a former hotshot quarterback at Auburn, put his wide receivers through a tough spring practice, but that was only after spending the first weeks on the job recruiting in January.
"The first couple of weeks I spent on the road. I wasn't even in the building," he said.
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Then, it was Xs and Os.
"If you wanted to, you could spend all day recruiting. If you wanted to, you could spend all day coaching and game-planning, watching film, critiquing yourself and your guys. You've got to have a balance."
Craig says Auburn will be easy to recruit to because "you have to be at a place that is very desirable, and this is a desirable place. It's a national brand. There's a lot of tradition here, and the fans make it that much more fun. I think they do such a great job that it makes it easier for us in our job with the response they give to the kids. This is a place that adores the players, adore the football team, and they look forward to football 365."